Dating Apps or Rishta Aunties: The Indian Matchmaking Crisis

November in India doesn’t just mean winter sweaters and foggy mornings. It marks the grand arrival of Shaadi Season, that glorious time when every weekend is blocked with baraats, sangeets, lehenga emergencies, and rishta aunties roaming around in these weddings like undercover matrimonial agents. And if you’re a Millennial or Gen Z, congratulations, you are automatically subscribed to the “Shaadi Kab Karoge?” Starter Pack, auto-renewed every year without permission. However, I can share a brilliant trick to survive this matchmaking crisis like an expert.

Team Dating Apps

Dating apps are the modern battleground. Millennials join, hoping for a decent coffee date that doesn’t end in trauma; Gen Z logs in looking for vibes and fun, or just to find a reel-making partner to flaunt in the social circle.

Swipe culture feels efficient, but let’s be honest, even your “most compatible” match can disappear faster than your willpower to buy new stuff during a festive sale.

Team Rishta Aunties

And then we have the rishta aunties, the original matchmakers of India. They come prepared with a stack of biodatas, a comprehensive database of family details, and the kind of intuition that can outperform any algorithm. Their mission is to find you a soulmate faster than you can take the first bite of that piping-hot gulab jamun.”

Millennials usually escape with their go-to dialogue: “Aunty, I’m focusing on my career right now.”

Gen Z, on the other hand, confuses them with terms like “situationship,” “talking stage,” and “ghosting.

I can tell you the easiest escape strategy. Give them a polite smile and disappear before you can hear your next heartbeat.

EXPERT TRICK

Honestly, neither apps nor aunties guarantee a happily ever after. Some app matches lead to marriages, some rishtas end in unmatched expectations, and some situationships remain… situationships.

But every shaadi season has one clear winner, yes, the delicious food corner. Because at the end of the day, millennials and Gen Z may have complicated relationships, unrealistic expectations, and commitment issues..., but both can agree on one thing - Switch on mute mode for apps, activate ignore mode for aunties, and focus on the buffet table, because letting the rats in your stomach run a marathon is the real sin.”